Atlantic City, NJ – April 15, 2010 | This evening, the New Jersey Builders Association (NJBA) honored the industry’s most creative, skillful and successful projects at the 23rd Annual Sales and Marketing (SAM) Awards Banquet, kicking-off the 61st Atlantic Builders Convention. Each year, the SAM Awards event recognizes excellence in residential design and marketing programs within New Jersey; this year was no exception. The highly-anticipated gala event was attended by 400 eager advertising, sales, marketing, media, and homebuilding industry professionals, and was held at the Borgata Hotel Casino & Spa, Atlantic City.
The housing market continues to evolve, as does the way in which sales and marketing efforts are conducted. In response, the SAM program has, too. Some of the more notable changes included:
• The addition and expansion of green building, redevelopment, remodeling, mixed-use, rental and modular categories;
• Categories which recognize the emergence of, and excellence within, e-marketing and other “new” media campaigns; plus
• An exclusive online submission system which maximizes efficiencies and conserves resources.
The highly-coveted awards were presented in more than 80 categories this year, including: Best Green Construction, Best Kitchen Remodeling, Best Custom Home, Best Logo Design, Best Sales Center, Best Web Site, Best Direct Mail Campaign, Best Signage Program, Best Interior Merchandising, Best Landscaping Design, Sales Team of the Year, Marketing Director of the Year, and Community of the Year, to name a few.
“Tonight’s gala honors those whose creativity, dedication and professional accomplishments contribute so much to New Jersey’s housing industry,” stated NJBA President, Michael Karmatz.
Stephanie Shaffery, SAM Committee Chair and Owner of 20 Twenty Graphics, LLC said, “Advertising and marketing initiatives are critical in a competitive and evolving marketplace, and are especially challenging within this economy, so we applaud those whose talent and hard-work has been recognized at SAM.”
Karmatz continued, “Celebrating SAM’s 23rd year, these awards are regarded as the most coveted for sales and marketing achievement within New Jersey. Perhaps now more than ever, it is important to communicate that it’s a great time to buy: the Federal Home Buyer Tax Credit will expire in just a few weeks, interest rates remain low, inventory is plentiful, prices are competitive, incentives are available, and buying a home is still a sound, long-term investment.”
The complete list of award winners follows:
Best Logo Design for an Adult Community
Greenbriar Stonebridge
Lennar
Best Logo Design for an Adult Community
Regency at Monroe
Toll Brothers
Design By: Toll Brothers Design Dept.
Best Logo Design for an Attached Community
Whispering Hills
Walters Homes
Design By: Pace Advertising
Best Logo Design for a Mid-Rise/High Rise Community
77 Hudson
K. Hovnanian Homes
Best Logo Design for a Detached Community
Estates at Meadow Creek
K. Hovnanian Homes
Design By: Design 446
Best Brochure for a Community under $350,000
The Pointe at Turnbury
Millennium Homes
Design By: Oxford Communications
Best Brochure for a Community $350,000 – $550,000
Regency at Monroe
Toll Brothers
Design By: Toll Brothers
Best Brochure for a Community over $550,000
77 Hudson
K. Hovnanian Homes
Best Brochure Using a Corporate Jacket
Victoria Pointe
Iacobucci Homes
Best Black & White Ad Less than One-quarter Page
The Preserve at Matawan
American Properties at Matawan
Design By: Design 446
Best Black & White Ad over One-quarter Page
Whispering Hills
Walters Homes
Design By: Pace Advertising
Best Color Newspaper Ad One-quarter Page to One-half Page
77 Hudson
K. Hovnanian Homes
Best Color Newspaper Ad over One-half page
Vizcaya
Millennium Homes
Design By: Oxford Communications
Best Color Magazine Ad
Corporate Ad
K. Hovnanian Homes
Design By: Pace Advertising
Best Web Site
Iacobucci Homes
Best Billboard
Victoria Pointe
Iacobucci Homes
Design By: Design 446
Best Direct Mail Piece or Direct Mail Campaign
40 Park
Rosewood
Design By: Oxford Communications
Best Special Promotion for a Community
40 Park
Rosewood
Best Sales Office for an Adult Community
Greenbriar Stonebridge
Lennar
Best Sales Office for a Rental Community
RiversEdge at Port Imperial
Roseland Property Company
Design By: Lisa DeLove
Best Sales Office 800 Square Feet or Less
Whispering Hills
Walters Homes
Design By: Design East
Best Sales Office Over 800 Square Feet
40 Park
Rosewood
Design By: Oxford Communications
Best Sales Office Over 800 Square Feet
Vizcaya
Millennium Homes
Best Interior Merchandising for an Adult Community under $300,000
River Pointe by Del Webb
Pulte Homes
Design By: Pulte Homes
Best Interior Merchandising for an Adult Community over $300,000
Tapestry at Montgomery
Sharbell Development Corp.
Design By: Lita Dirks & Co.
Best Interior Merchandising for an Attached Community under $350,000
The Pointe at Turnbury
Millennium Homes
Best Interior Merchandising for an Attached Community over $350,000
Bel Air at West Orange
K. Hovnanian Homes
Best Interior Merchandising for a Mid-Rise/High-Rise Community under $350,000
Montage at Hamilton
Sharbell Development Corp.
Design By: Design East
Best Interior Merchandising for a Mid-Rise/High-Rise Community $350,000
Vizcaya
Millennium Homes
Best Interior Merchandising for a Detached Community over $400,000
Estates at Long Valley
Toll Brothers
Best Landscaping Design for an Adult Community under $300,000
River Pointe by Del Webb
Pulte Homes
Design By: Landscape Maintenance Services, Inc.
Best Landscaping Design for an Adult Community over $300,000
Greenbriar Stonebridge
Lennar
Best Landscaping Design for an Adult Community over $300,000
Regency at Monroe
Toll Brothers
Design By: Josephs Landscaping
Best Landscaping Design for an Attached or Mid-Rise/High-Rise Community under $350,000
The Preserve at Matawan
American Properties at Matawan
Best Landscaping Design for an Attached or Mid-Rise/High-Rise Community over $350,000
Vizcaya
Millennium Homes
Best Landscaping Design for a Detached Community over $400,000
Estates at Meadow Creek
K. Hovnanian Homes
Best Landscaping Design for a Rental Community
RiversEdge at Port Imperial
Roseland Property Company
Best Signage Program for an Adult Community
River Pointe by Del Webb
Pulte Homes
Best Signage Program for an Attached Community
Bel Air at West Orange
K. Hovnanian Homes
Design By: Design 446
Best Signage Program for an Attached Community
Whispering Hills
Walters Homes
Best Signage Program for a Mid-Rise/High Rise Community
The Preserve at Matawan
American Properties at Matawan
Design By: Design 446
Best Signage Program for a Detached Community
Estates at Meadow Creek
K. Hovnanian Homes
Design By: Design 446
Best Signage Program for a Rental Community
RiversEdge at Port Imperial
Roseland Property Company
Best Marketing Strategy for an Adult Community
Regency at Monroe
Toll Brothers
Best Marketing Strategy for an Attached Community
Vizcaya
Millennium Homes
Best Marketing Strategy for a Detached Community
Estates at Meadow Creek
K. Hovnanian Homes
Best Home in an Adult Community under $300,000
River Pointe by Del Webb
Pulte Homes
Architect: Pulte Homes
Best Home in an Adult Community over $300,000
Tapestry at Montgomery
Sharbell Development Corp.
Best Condo Flat Four Stories & Under
The Preserve at Matawan
American Properties at Matawan
Best Mid-Rise/High-Rise Community over $350,000
Vizcaya
Millennium Homes
Best Attached Home for a Community under $350,000
Whispering Hills
Walters Homes
Best Attached Home for a Community over $350,000
Bel Air at West Orange
K. Hovnanian Homes
Architect: Thomas Brennan Architects, Inc.
Best Single Family Detached Home Under $400,000
Victoria Estates
Iacobucci Homes
Best Single Family Detached Home Over $400,000
Estates at Meadow Creek
K. Hovnanian Homes
Architect: K. Hovnanian Homes
Best Custom Home under $1,000,000
623 New York Blvd
Eastern Shore Homes
Design By: Dave Gunia
Best Custom Home over $1,000,000
The Santa Barbara
Grant Homes
Design By: Jay Grant
Best Green Construction
Whispering Hills
Walters Homes
Best Clubhouse/Recreation Amenities in a Community
Montebello
J.S. Hovnanian & Sons
Architect: Thomas Brennan Architects
Best Clubhouse/Recreation Amenities in a Community
Princeton Manor
Toll Brothers
Architect: Toll Architecture
Best Clubhouse/Recreation Amenities in a Rental Community
RiversEdge at Port Imperial
Roseland Property Company
Design By: Lisa DeLove
Best Commercial Building/Complex
Mt. Zion Community Center
Bossart Builders
Architect: Barden Commercial Division
Best Kitchen Remodeling/Renovation Project
Petrovcik Residence
Woodbridge Builders
Design By: Manny Fernandez
Best Kitchen Remodeling/Renovation Project
Creative Design Construction & Remodeling Inc.
Design By: Glen Lumia
Best Bath Remodeling/Renovation Project
Creative Design Construction & Remodeling Inc.
Design By: Glen Lumia
Best Specialty Room Remodeling/Renovation Project
203 Cedar Island Drive
Eastern Shore Homes
Design By: Dave Gunia
Best Extreme Home Make-over
Petrovcik Residence
Woodbridge Builders
Best Green Renovation
Millennium Homes
Design By: Millennium Custom Homes
Best Redevelopment of a Commercial Site
Shiloh Pentecostal Church
Bossart Builders/Barden Construction
Best Brochure for an Associate Member
Warshauer Electric Supply
Best Black and White Ad for an Associate Member
Coldwell Banker New Homes and Condominiums
Design By: 20 Twenty Graphics
Best Color Ad for an Associate Member
Coldwell Banker New Homes and Condominiums
Design By: 20 Twenty Graphics
Best Non-Print Promotion for an Associate Member
Design 446
Best Internet Promotion for an Associate Member
Pace Advertising
Best Multi Media Campaign for an Associate Member
Design 446
Best Web Site for an Associate Member
Design East, Inc.
Best Direct Mail Piece or Direct Mail Campaign for an Associate Member
Design 446
Best Direct Mail Piece or Direct Mail Campaign for an Associate Member
Penn Jersey Weekend Directional Signs
Rookie of the Year
Dara Commorata
The Marketing Directors, Inc.
Sales Person of the Year
Dawn Nassaney
The Marketing Directors, Inc.
Sales Team of the Year
Janice DeAngelis and Natalie Miniard
The Marketing Directors, Inc.
Sales Manager of the Year
Joan Stamile
Coldwell Banker New Homes and Condominiums
Marketing Director of the Year
Kelly Ireland-Dunnder
Pulte Homes
Project Superintendent of the Year
Robert Quigley
Iacobucci Homes
2010 GRAND AWARD WINNERS:
Community of the Year For An
Adult Community under $300,000
River Pointe by Del Webb
Pulte Homes
Brochure & Ad Designer: Design 446
Sales Office Designer & Interior Merchandising: Pulte Homes
Landscape Designer: Landscape Maintenance Services
Architect: Pulte Homes
Community of the Year For An
Adult Community over $300,000
Greenbriar Stonebridge
Lennar
Signage Designer: The Sign Company, Inc.
Community of the Year For An
Attached Community under $350,000
Whispering Hills
Walters Homes
Logo & Brochure Designer: Pace Advertising
Ad Agency: Pace Advertising
Sales Office Designer: Design East
Interior Merchandising Designer: Design East
Community of the Year For An
Attached Community Over $350,000
Bel Air at West Orange
K. Hovnanian Homes
Logo & Brochure Designer: Design 446
Ad Agency: Sherman Advertising
Sales Office & Signage Designer: Design 446
Landscape Designer: Omland Engineering
Architect: Thomas Brennan Architects
Community of the Year For A
Mid-Rise/High Rise Community Under $350,000
The Preserve At Matawan
American Properties
Logo & Brochure Designer: Design 446
Ad & Sales Office Designer: Design 446
Community of the Year For A
Mid-Rise/High Rise Community Over $350,000
Vizcaya
Millennium Homes
Logo, Brochure & Ad Designer:
Oxford Communications
Signage Designer: 20 Twenty Graphics
Community of the Year For A
Detached Community over $400,000
Estates at Meadow Creek
K. Hovnanian Homes
Logo & Brochure Designer: Design 446
Ad Agency: Pace Advertising
Sales Office & Signage Designer: Design 446
Interior Merchandiser: M. Ford Associates
Architect: K. Hovnanian Homes
About the Atlantic Builders Convention (ABC)
Now in its 61st year, the ABC is the largest building industry trade show in the Northeast, drawing approximately 9,000 participants from a six-state region, including residential and commercial builders, developers, remodelers and subcontractors, plus a variety of consulting professionals. The three-day convention features 600 exhibits showcasing the latest products and services to a large and diverse audience of decision makers. Attendees gain up-to-date information about the latest market trends, government policies and technical developments at educational seminars. Additional information is available online, at www.abconvention.com. Follow us on Facebook, LinkedIn & Twitter.
About the New Jersey Builders Association (NJBA)
The New Jersey Builders Association is a housing industry trade association of 2,000 member firms including builders, developers, remodelers, subcontractors, suppliers, engineers, architects, consultants and other professionals dedicated to meeting the housing needs of all New Jersey residents and facilitating their realization of the American Dream. NJBA serves as a resource for its members through continuing education and advocacy. The NJBA and its members strive for a better, greener, more affordable New Jersey. Additional information is available at www.njba.org.
