During the four months of 2018, Spectrum Consulting conducted research with the objective of providing clients with an extensive research report and overview of the composite decking and railing industry. The information provided in the report details industry research from a variety of sources including in-depth interviews with leading distributors, suppliers and dealers.
Reports are offered by NADRA.
NADRA member companies receive a significant discount. A portion of revenues directly benefits NADRA. Not a member or want more information? Call NADRA direct at: 215.679.4884
Marketplace Overview
- Size and growth of the market 2017/2016
- 2018 forecast
- Consumer trends
- Decking overview
- Market Segments in dollars sales
- Estimated industry sales by region
- Railing overview (product types and trends)
- Growth of the composite market in relation to Treated Lumber
- Treated Lumber code change overview
Industry Supplier Overview
- Market share estimates by supplier
- Market place profile of the top three suppliers
- Overview of second tier suppliers
- The marketplace impact of contractor loyalty programs, distributor and dealer rebates
- Challenges and opportunities for suppliers not among the top three
Status of the Two-Step Distributor Marketplace
- Key issue results from major distributor interviews
- Distributor views of the decking and railing product category
- Dealer brand loyalty
- Distributor consolidation
The Home Center Marketplace and its Impact on the Industry
- Home center overview (Home Depot, Lowe’s, Menards)
- The impact and implications of Home Center online sales and home site deliveries
- The potential for Home Centers to grow sales at the expense of traditional lumberyards
