Quakertown – July 27, 2010 |The North American Deck and Railing Association (NADRA), now in its 6th year, has decided it’s time to launch the First Annual NADRA National Deck Competition. The contest will award builders for their work in various traditional categories: Pressure treated deck, Western Red Cedar Deck, Redwood Deck, Alternative Deck less than 500 square feet, Alternative Deck more than 500 square feet, Exotic Wood Deck less than 5oo square feet, and Exotic Wood Deck more than 500 square feet. And for builders who spend time on some of those special projects, there are categories such as Best Illumination and Best Unique Feature. And of course, the Best Overall Deck Project takes it all!
NADRA’s New Jersey Chapter has been very successful in orchestrating annual deck competitions at the state chapter level. With very little marketing effort, the first two events went off without a hitch, and were served to inspire the national competition. See what winner Gary Daley, NADRA member & owner of America’s Deck Builder has to say about what NADRA’s deck competitions & awards do for his business:
“Now, more than 16 months later (and after winning another award at the 2010 NJ NADRA Deck Awards), people are still calling and telling me they read the article about me and my deck awards, and asking when I might be available to meet with them to talk about their deck projects. These folks, for the most part, aren’t calling anyone else. They’re calling me because (in addition to my striking good looks) I have been credentialed by NADRA. And the newspaper article made it all the more credible. ‘I know this is a good company,’ one eventual happy deck owner told me at our contract-signing meeting, “because it’s right here in the newspaper.” He made this proclamation while jabbing his index finger down into the award-announcing-article sitting in front of him. Over the last 16 months, I can directly attribute more than $150,000 in new business to that deck award, and the resulting publicity. That’s one hundred and fifty thousand dollars in business that went to me, and not to Harry Handyman. That’s .15 million dollars of business that I can thank NADRA for. That’s the power of bona fide credentials…..That’s the power of NADRA. “
NADRA challenges you to enter the competition & upload your best deck projects today. The deadline for entries is August 20, 2010. If you are a distributor or lumberyard, challenge your builders to enter their decks. The winners will be announced at NADRA’s big night at The National Aquarium in Baltimore, the week of DeckExpo 2010!
Whether you enter the contest or not, you are cordially invited to join NADRA on Wednesday, September 15, 2010, at 6:30 p.m., for a cocktail reception followed by our annual meeting. Registration for the event entitles you to a private stroll through four levels of awe-inspiring National Aquarium exhibits, and beautiful views of Baltimore’s Inner Harbor. Food and refreshments will be provided. The evening will wrap up with the awards ceremony announcing the winners of NADRA’s First Annual National Deck Competition. It will be an evening you won’t want to miss; an evening where all Industry professionals will be in attendance: From major manufacturers to deck builders, as well as national media contacts, and, of course, your NADRA board of directors.
The NADRA 2010 National Deck Competition is sponsored by NADRA members, Real Wood & Fiberon.
Sponsorship opportunities are still available.
About NADRA:
Deck builders and product manufacturer’s alike raised concerns at the 2004 DeckExpo over the compatibility of new generation wood treatments and fasteners. As a result, many realized the need for a unified industry voice. NADRA is that voice. The association is now in its fourth year as a 501(c)6 not-for-profit corporation.
NADRA Mission Statement:
The mission of the North American Deck and Railing Association (NADRA) is to provide a unified source for the professional development, promotion, growth, and sustenance of the Deck and Railing building industry in North America so that members can exceed the expectations of their customers.
NADRA Members:
NADRA is made up of deck builders, manufacturers, dealers/distributors, wholesalers, retailers, and service providers to the deck and railing industry. By working together we can be one voice for the industry and deliver a clear message to the consumer and the code development bodies. NADRA serves as a trade association with emphasis on safe building practices, and deck safety.